we do user-centred design

Bespoke user centred solutions, delivered to time and cost

Welcome to
north star UCD

North Star is a UK based specialist user research and user centred design consultancy.

We help clients build products and services that meet their users needs and pass Government Service Assessments.

Our approach is fundamentally agile as well as pragmatic, and we help teams to keep moving towards success.

Get in touch today for a conversation - it costs nothing, but could be the start of something great.

Contact Us Today

Why choose North Star UCD?

Expert consultants without long recruitment delays

We run an associate model - this means our vetted, tried-and-tested, expert consulants can be made rapidly available, providing valuable capability while reducing the time, cost and project delays associated with recruitment.

pragmatism and flexibility to meet your specific needs

UCD is often seen to be a blocker, slow, dogmatic, and purist. We believe that pragmatism trumps dogmatism. We always advocate for users and their needs, but we also understand time and delivery pressures and work to your priorities while ensuring we deliver to high standards.

Built for partnerships -
we love teamwork

We love working and collaborating with other organisations. We can work independently, as a dedicated team, or within rainbow teams made up of other suppliers.

We’re happy to leave our badges at the door and integrate into your teams, or deliver work alongside established teams. All of our engagements are bespoke as standard.

a flavour of our services

  • specialist User research

    We provide expert user researchers to clients who need to understand their users.

  • UCD Leadership

    We embed into established teams to assure ongoing UCD work - keeping teams on a path to success

  • Discoveries

    We carry out full discoveries - helping you to understand the best way forward for your product or service.

  • consulting

    Have a problem that needs solving? look no further.

    Not sure exactly how to describe the problem?

    We can help.

  • Contractors / staffing

    We have a network of experienced, skilled associates who we can embed within your teams.

  • Bespoke solutions

    Need something specific, but can’t seem to find help? Let’s talk.

“Their ways of working, and the results they helped us to achieve, should be the standard in the design industry.”

- Lead service designer in central government client